Three Eyed Goat IPA

Three Eyed Goat IPA ad

Advertisement for Three Eyed Goat IPA

Three Eyed Goat IPA was a brand of beer sold on Earth in the early 21st century. It had been brewed since 1999 and contained 5.9% alcohol by volume. Its slogan was "see as the goat sees."

An animated advertisement for this product was displayed in central Toronto in 2022. (SNW: "Tomorrow and Tomorrow and Tomorrow")

Graphic Designer Timothy Peel shared the bottle label graphic on Twitter. Peel also revealed that none of the advertisements or billboard news feeds seen in Toronto were rooted in real world products or events: "We had to replace any signage that could be a legal issue. We do this for many ad filled locations that feature wide establishing shots, like Times Square, Piccadilly, or Shibuya. Star Trek is no exception… Fun times creating fictional CP24 style news feeds… :)" [1]
The acronym "IPA" stands for "India Pale Ale". India_pale_ale at Wikipedia
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