Hasbro

Hasbro, Inc.

Hasbro's logo, used since 2009
Founded 1923
Headquarters Pawtucket, Rhode Island
Type Public
Subsidiaries Wizards of the Coast
Industry Toys and games
Website

Consumer: hasbro.com
Corporate: corporate.hasbro.com

Hasbro is an American toy company based in Pawtucket, Rhode Island. It is the world's second largest toy maker, next to Mattel. Hasbro has produced numerous toys for the Pokémon franchise, ranging from Poké Balls to the Pokédex. In May 1998, it was reported that Hasbro licensed Pokémon through a deal with Nintendo and 4Kids Entertainment.[1] In 1999, Hasbro acquired Wizards of the Coast and, in turn, the license to the Pokémon Trading Card Game until Wizards of the Coast lost the license to it in 2003. Hasbro is long time business partners with Takara Tomy; importing Japanese toys such as Transformers and Beyblade to the western world.

Hasbro currently is not producing any Pokémon merchandise. Most of the Pokémon toys on the market today are manufactured by Jakks Pacific, Takara Tomy, and Wicked Cool Toys/Jazwares.

Products

External links

References

  1. Pocketing the 'Pokemon' (The Hour. Norwalk, CT. The Wall Street Journal. May 27, 1998 p.A7. Retrieved June 17, 2025.)
Pokémon toys
Bandai: Pokémon KidsPokémon Scale WorldBandai FriendsPocket Monsters CarddassPokémon PlamoG.E.M. Series
Good Smile Company: Nendoroidfigma
: Battle FiguresBattle TrainerPoké-PacksPoké Ball BlasterDeluxe TrainersGrabber Ball
Combat FiguresPlush figuresBean-filled plush figuresElectronic figuresPower BouncerV-Trainer
Quick-Change Poké BallPull Backs!Pokémon PokédexElectronic Poké BallTHINKChipPlush clip-on
Jakks Pacific: Action FiguresBattle Dome PlaysetDiamond and Pearl Electronic Talking PokédexDiamond and Pearl vehicles
Fossil Regeneration StationReversible Poké Ball plushSinnoh Region PlaysetUnova Electronic Pokédex
Pokémon TV Games (canceled)
Jazwares: Battle Figures • Deluxe Feature Figures • Pokémon Select • Pokémon Surprise Attack Game • Squishmallows
Kotobukiya: Kotobukiya figurines
Pokémon Center original : Poké DollKuttari CutieSitting Cuties (KantoJohtoHoennSinnohUnovaKalosAlola)
Takara Tomy: Monster CollectionPokémon mateGrabber BallDeluxe TrainersZukan figuresSuper Ball
Gacha setsDiamond and Pearl Plush CollectionDiamond and Pearl Choro-QsPokémon Egg PlushesPitaPoké
Pokémon Z-Ring
TPCi exclusives : Pokémon HousePokémon Gallery FiguresPokémon Trainers Figure
Tiger Electronics: Cyclone 2Deluxe PokédexElectronic Yo-Yo
Other: Mighty Beanz Pokémon: AdvancedBuild-A-BearBuild 'n BattlePlay by Play plush figures
Mini-SkateboardMini-SnowboardPokémon KeychainPokémotionBackpack Pal
Applause Inc. plush toysPokémon NanoblocksIonix PokémonMega Construx Pokémon
Toy Factory plush toysPocket Monsters Gigantic Series NEOPokémon Quest Vinyl Figures
This article is part of Project Merchandise, a Bulbapedia project that aims to write comprehensive articles on all Pokémon toys, dolls, books, and collectible merchandise.